Visual Identity / Print & Digital
Arcadia is a tech company empowering energy innovators and consumers to fight the climate crisis. Their software and APIs unlock energy innovation by creating unprecedented access to the data and clean energy needed to decarbonize the grid. Arcadia’s original visual identity was lost in a sea of corporate power companies. We were tasked with re-positioning Arcadia and creating an identity appropriate for a green energy tech disruptor.
Role: Designer
Agency: Preacher